Industrialization brought with it this notion of jobs that was a consequence of socialist agitation. Although there is nothing wrong with it and it existed in one form or another of local, domestic and national services. Ranging from government bodies to various departments such as the military and administration, but the concept of job creation was associated with an individual’s desire to be secure in the post-mainstream monarchical world of the 20th century. It provided a sense of stability and the ability to work in coherence with society and afford a lifestyle, have a car and enjoy the weekend. Get a house, go on vacation, and have a retirement fund type of life.

But since all of this was present, what really held back was this sense of ownership of one’s energies and productivity to create something unique and something that empowers others around them. So you see this business revolution brewing with all these Silicon Valley startups taking over the suddenly stagnant world. There is no ideological fissure but that the change was imminent. The new generation of millennials was fed up with the old-school way of life: there was no excitement, no interactivity, no charm. Nothing to look forward to, nothing to be passionate about, just a subtle way to eat, sleep, work, and repeat. There was no sensation in terms of bold ideas and finding ways to improve the lifestyle.

It just wasn’t there. The ways to boost the global growth that had saturated, was to run in circles to find something extraordinary that would advance this stagnation. IT and the Silicon Valley perspective provided the sudden foundation, platform, and runway for these ideas to jump off the ground. It’s about time someone who doesn’t own a shipping company, airline, bank or real estate could come forward and claim the limelight and the perks. It was clever and yes, it provided real value. You can call him Jobs, Gates, Bezos, Page or Zuckerberg; the name keeps changing but the vision remains the same. To make life more fun and more enterprising. But yeah, it broke a lot of preconceived notions and stereotypes. Boy are we ready to embrace this? We better be, because the way things are going it looks like if we don’t adopt, we’ll be kicked out of the game.

Looking at the big picture and this gradual change in employment patterns. Conspiracy theorists may wonder if the global economic crisis was really designed to jolt people into a life of self-fulfilment. Living paycheck to paycheck left little to appreciate what they were doing. For this reason, when money lost its power to satisfy us, we wanted passion to guide our profession.

People were forced to leave their homes and stripped of their savings, income, and credit limits in order to find jobs that they would work for less. Big paychecks were only left for those who strove to carve out a niche for themselves. It may sound a bit risky, but this development was so far behind schedule that there was no choice but to force people to take charge of their own lives. There were foreclosures and there were stock market losses, but was it a silent call? Only time will tell and the whistleblowers will reveal it.

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