Eric Worre, known for his leadership role in the network marketing industry, recently interviewed Tony Robbins. Now, in case anyone doesn’t know who Tony Robbins is, Tony is possibly the most well-known motivational speaker on the planet today.
From his website, “For the past three decades, Anthony Robbins has served as an advisor to leaders around the world. A recognized authority on the psychology of leadership, negotiations, organizational change, and peak performance, he has been consistently honored for his strategy the intellect and the humanitarian efforts”.
It wasn’t always like this. Tony had humble beginnings coming from a divorced family and an alcoholic mother. Tony has no formal education and started out with no business experience, but he has risen to the top of his game. He currently operates 21 companies with revenue approaching $6 billion annually.
Tony began his career promoting seminars for Jim Rohn. According to Robbins, Rohn taught him that “the secret of life is to figure out a way to add the most value; you must find a way to do more for others than anyone else is doing. Happiness and success in life they are not the result of what we have, but of how we live and what we give”. (from wikipedia.org/wiki/Tony_Robbins)
In his interview with Eric Worre, Tony strongly endorses the network marketing industry. He points out that there are more than 100 million people worldwide involved in network marketing and it is a $182 billion industry (with B). He goes on to say that a person can start their own business without the risk and expense of traditional business.
So the question is, “Why do so many people fail at network marketing?” Really? Is the failure rate really that high compared to other business models? In traditional business, only 4% of new businesses are still around after 10 years and they are not necessarily profitable. Network marketing compares favorably. It is well known that only a few people out of 100 who get involved will make money. Why is that?
First of all, many people “get into” network marketing. They “try”. They ask their Aunt Sally and Uncle Harry to get involved and when Aunt Sally and Uncle Harry say, “No!” They quit, really? If you opened a pizzeria and the first two people who walked by didn’t come for pizza, would you put up an “out of business” sign? Nope! Would you go find more people? Why? Because you have invested too much to give up so easily.
And that’s one of the problems with network marketing. It’s so cheap and easy to get started that it’s also very easy to quit. You just don’t have much to lose.
The secret to success is that you have to commit, says Robbins. You can’t just “taste” it.
You must be and act professionally, claim it as your profession and pursue it as a business, not a hobby. If you do, network marketing can and will reward you like a business. Have you heard of “The Four Year Race”? Well, it is possible, but only if you act professional and are serious about your network marketing business.